Presenting your logo design to the client in an effective way
Thursday 30 September 2010So you’ve been briefed, done your research, sketched and put together a few logo ideas for your client. But what now? What’s the best way of presenting these to the client?
In my experience attaching a few jpegs to an email with a short “here are my ideas…” message doesn’t normally cut it. You have spent time on your ideas and looked at various options and applications of the logo so it’s important that you communicate that information in a visual way.
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Making Future Magic: iPad light painting
Tuesday 21 September 2010This film explores playful uses for the increasingly ubiquitous ‘glowing rectangles’ that inhabit the world.
Dentsu London use photographic and animation techniques that were developed to draw moving 3-dimensional typography and objects with an iPad. In dark environments, they play movies on the surface of the iPad that extrude 3-d light forms as they move through the exposure. Multiple exposures with slightly different movies make up the stop-frame animation.
Making Future Magic: iPad light painting from Dentsu London on Vimeo.
http://www.dentsulondon.com/blog/category/making-future-magic/
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A website design for Stunt Performer Tony Van Silva
Tuesday 21 September 2010Just finished up a simple website for renowned stunt performer Tony Van Silva. Tony has been in loads of Hollywood movies including the Da Vinci Code, The World is Not Enough and Pirates of the Caribbean.
Let me know what you think of the site: http://www.tonyvansilvastunts.com
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Better button bevels
Saturday 4 September 2010The ‘out-of-the-box’ Photoshop Bevel and Emboss tool is ok but it needs to be tweaked to create bevels that don’t look heavy and ugly. Using Illustrator and it’s Mesh tool to create bevels can give you greater control and produce more pleasing results.
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